One of the most rewarding things you can do is help your friends.
Professional design can lift your friends projects up and give them a head start. I grew up skateboarding with Nature Of, a band from Sherwood Park Alberta. An awesome group of talented people that make great music.
Nature Of wanted simplicity. Everytime I would show them a new concept they would just say "Simpler", and I'm glad they did. The work that came out from their direction, inspiration of their music and the wonderful photography of Ben Giesbrecht is work that I'm really proud of.